‘MFVInsurance.com’ Launches First National Insurance Program for Mobile Food Vendors

by MobileFoodNews.com

Insurance Catered To Your Needs

Austin, Texas (April 29, 2011) Whorton Insurance Services, doing business as MFVInsurance.com (also MobileFoodVendorsInsurance.com), is pleased to announce the launch of the first national insurance program to serve the insurance needs of the mobile food vending industry, a new market formed by the rapid expansion of mobile food trucks in metropolitan areas throughout the country.

Because of this rapid growth, fueled by an ever-increasing appetite and demand for gourmet food and beverages from mobile vendors, city governments are amending their ordinances to accommodate these operations.  Likewise, the insurance industry needs to recognize mobile food vendors as a new, emerging marketplace as well, and that is what we’ve set out to do.

Through our efforts, we have received in-house authority from our insurance carriers to underwrite this classification of business as a preferred class with competitive rates.  Our goal is to provide insurance and risk management services of the highest quality to meet the needs of our customers in this unique arena.  We are striving to make insurance as accessible and affordable as possible to qualifying vendors.

Mobile food vendors nationwide will soon be able to protect their livelihood with innovative Property, Liability, Inland Marine, Automobile, Workers Compensation and Excess Liability coverages designed specifically for the mobile food vending industry.

To mobile food vendors, their vehicle, equipment and supplies are their livelihood; protecting their means of support is absolutely vital to them.  That is why we’ve made this our mission.  Accidents happen.  If an unforeseen event were to occur, we understand that they’ll not only be inconvenienced, but that their livelihood will be severely impacted as well.  That is why MFVInsurance.com has partnered exclusively with national “A” Rated insurance companies known for their claims services, loss control and risk management.

First National Insurance Program for Mobile Food Vendors

The new Mobile Food Vendors Insurance Program, which has been available on a trial basis in California and Texas, will roll out in 29 states beginning in April 2011.  Other states will follow based on the demand.

The program has been designated a Preferred Provider by www.MobileFoodNews.com


This program is open to all duly-permitted mobile hot trucks, cold lunch trucks, gourmet coffee vendors and catering trucks.

Regardless of the type of mobile food vending operation – whether it’s one unit or a fleet of vehicles – MFVInsurance.com can custom-tailor an insurance package to meet its needs.


While we are program managers and offer this program on an “exclusive” basis (meaning that it’s only available through us), we are still independent agents, free to choose the best carrier for your insurance needs. If a vendor prefers to have their own agent, we will gladly work with them.  They just need to have their agent contact us about being appointed with the program.  Either way, our promise is to provide a level of service that no other provider can match.