LA: “Mobile Food Truck Properties” Food Truck Flap

CEO of Baja Fresh, David Kim

A few months ago, some of Southern California’s top food truck chasers criticized the tactics of Mobile Food Truck Properties. The Cypress-based firm, launched by the owners of Calbi, organized and booked food truck events in Southern California. Some trucks and their supporters complained about the fees tied to some of the events, including several that were held in Orange County.


CEO of Baja Fresh, David Kim

In 2009, Calbi  — often dubbed a Kogi BBQ knockoff — was acquired by a consortium of local investors, including Orange County’s David Kim, the chief executive officer of Baja Fresh. Recently, I asked Kim to address the accusations. He declined to talk specifically about the food truck flap. However he did say Mobile Food Properties is on hold for now and is no longer booking events.

Kim, who appeared Sunday night on “Undercover Boss” on CBS, also owns La Salsa and has major investment stakes in Canyons Burger Co. in Atlanta, Sweet Life Factory candy stores and Cinnabon franchises.

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