By Danielle Bowling | Hospitality Magazine
South Korean born Courtney Kim created the campaign, and hopes to raise $12,000 by 20 September.
Kim said she wants to provide Melbourne workers with a healthy, reasonably priced lunch option. “Korean food is fast gaining popularity around the world and is topping food trend predictions for 2014/15. I’ll have regular spots that I park on different days of the week, and spread the word of where I’ll be for special events via social media,” she said.
On offer will be bibimbap, a traditional Korean meal that starts with a base of rice cooked in vegetable stock. Chicken, beef, or tofu can be added, followed by vegetables such as mushrooms, lettuce, cucumber and carrot. Egg can also be included, and bibimbap is usually finished off with condiments including chili pepper paste, soy sauce, or doenjang (bean paste).
Kim said her food van will include vegetarian, vegan, and gluten-free options. The money raised from the Pozible campaign will be used to buy a food van, second hand equipment for a commercial kitchen, plumbing and electrical, packaging, and solar panel installation.