meltDOWN etc, the Culver City original quick serve grilled cheese concept, has immediate plans to return as a mobile food truck, with plans to serve grilled cheese enthusiasts throughout the city of Los Angeles in a new mode, via the food truck.
With the support of this high profile food truck company, Afromsky has decided to raise funds virally through Kickstarter.com, a unique all-or-nothing funding method where projects must be fully-funded or no money changes hands. With Kickstarter.com, Afromsky can reach out to have fans of the old meltDOWN, along with supporters of the project itself, to help him obtain his goal of raising $25,000.00 to get the business off the ground.
“My goal is to reach out to all of the fans of the original meltDOWN etc., and see if they can help me raise the capital I needed to help our delicious grilled cheese sandwiches return to Los Angeles.”
Since going live on http://www.kickstarter.com less than one week ago, nearly $2,000 has been pledged and with less than 30 days to go, Afromsky is reaching out to fans, pervious vendors and grilled cheese enthusiasts for their help.
Its no secret that Hollywood loves a comeback and fans of meltDOWN etc would love anything more than to see their favorite grilled cheese return. Since it left its nook in Culver City in 2009, meltDOWN etc fans still inquire about the return of the gooey finger foods that children and adults love.
ABOUT meltDOWN etc. – meltDOWN etc., the home of the ultimate grilled cheese sandwich, opened to much fanfare and quickly became a hit in the community and word of this one-of-a-kind establishment created fans throughout all of Los Angeles County. meltDOWN etc. has been featured in numerous local and national print magazines and newspapers, and radio stations, and local and national television shows. Plans of opening more locations quickly sprung up and the future of meltDOWN etc was looking good for this newly created concept.