By Randy Shore | Vancouver Sun
The hit Food Network series Eat St. comes to Canada tonight and features Vancouver’s newest food truck Feastro the Rolling Bistro.
Eat St. Episode 4 makes a stop at Feastro’s former location on the Sunshine Coast of B.C. as well as wacky and wonderful food trucks in Seattle, San Francisco and Austin, Texas. Vancouver’s Roaming Dragon Asian fusion food truck will be featured on an upcoming episode.
“Vancouver really has an exciting scene for street food and it’s only getting better,” said executive producer Cal Schumiachter of Vancouver’s Paperny Films. “People are really excited about buying food on the street, much more than we had originally anticipated.”
Not only did Paperny Films’ producers correctly -or accidentally -predict the explosion of interest in street food, they are also riding the crest of the iPhone app wave, with the Eat St. street food locator app.
The Eat St. app, developed locally by Invoke Media, has been downloaded more than 87,000 times since the series began to air three weeks ago and made a number of app hot lists.
“That was just a crazy idea, you know, what if you could find street food on your iPhone,” Schumiachter recalled. But I had the chance to use it the other day and found a pulled pork sandwich 100 metres from the front door of my bank that I didn’t even know was there.”
Feastro and the Paperny film crew drew a big crowd for a daylong shoot on the beach at Davis Bay.
“The community support we got was fantastic,” said Feastro co-owner Paul Fenton. “The people from Paperny had shot at 45 trucks in Canada and the United States and said we had the best crowd.”
As a Vancouver Sun food blogger, (vancouversun.com/randyshore) I offer my on-camera assessment of Feastro’s “haute cuisine on the beach” in Episode 4, waxing poetic about Fanny Bay’s famous oysters and Henry Reed Farms organic baby greens as presented by Feastro chef Steve Myddleton, formerly of Salmon House and Village Bistro.
After months of haggling, Feastro was unable to come to an agreement with local government to secure a long-term location on the coast.
But the Sunshine Coast’s loss is Vancouver’s gain. Feastro will set up shop near the Olympic flame possibly as early as May 5.
Filming for Eat St. Season 2 began last weekend.